Social media marketing

Web Development PRODUCTION DIGITAL MARKETING DESIGN & CREATIVITY STRATEGY & CONSULTING

SOCIAL MEDIA MARKETING

With our tactics and tools, we can build a community around your brand

Defining your objectives

As a first step, we define your KPIs to set clear goals for your social media marketing strategy and the concluding success measurement

Defining your target audience

The next step is to define the demographic and geographic data of your target group

Analyzing your competitors

To plan an outstanding strategy, we first analyze the online presence of your competitors and outline the marketing measures they already have implemented

Choosing the best platforms

Depending on your target audience, we provide a detailed analysis of your social media presence and support you choose the right platforms to reach your audience

Creating content

We inform you about different formats to use for posting your content (e.g. carousel posts, stories, etc.). You can also take advantage of our content creation services

Success monitoring

To see the outcomes, we observe and report on the effects of the newly introduced social media strategies

Social Media Strategy

Our experts will conduct Internet research for your business, including competitor research, pattern identification, hashtag research, and website traffic measurement. You’ll receive a full report on your target audience to determine your ideal image audience and how we can engage them most effectively.

Get a proposal

Social Media Advertising

Social Ad

Custom, Look-a-like, & Target Audiences
Retargeting Ads Management
Creative & Audience Testing
Dedicated Marketing Consulting
Real-Time Reporting Dashboard Access
Reports and Strategy Calls Conversion Tracking Assistance

Search Ad

Keyword Management
Retargeting Ads Management
Display Ad Management
Copy Testing
Dedicated Marketing Consulting
Real-Time Reporting Dashboard Access
Reports and Strategy Calls Conversion Tracking Assistance

Social Media Management

Account/Page Creation & Maintenance
Voice Brand
Post creation and scheduling
Client-supplied content or we procure
Repurposing user generated content
Boosted posts, based on budget
Call & Response
Contest management
Networking to make relevant commenting, sharing/retweeting, building followers
Monthly reporting

Social Media Management

Instagram packages

Instagram standard

Instagram business

Instagram VIP

Instagram standard

Analytics
Account design
Сustomer journey
Content strategy and content planning, a new visual concept
Content development: posts, stories, reels
Visual development
Weekly/monthly reporting

Instagram business

Analytics
Account design
Сustomer journey
Content strategy and content planning, a new visual concept
Content development: posts, stories, reels
Visual development
Development of a strategy for attracting traffic
Development + testing of CTA (call to action) and creative offers
Creation and optimization of the AC (audiences/bases for Lal / retargeting)
Weekly/monthly reporting

Instagram vip

Analytics
Account design
Сustomer journey
Content strategy and content planning, a new visual concept
Content development: posts, stories, reels
Visual development
Development of a system for attracting traffic
Media plan of cooperation with bloggers according to the budget
Selection and analytics of bloggers
Development of TA for advertising integration and control of output
Weekly/monthly reporting

advertising packages

Targeting advertising

Blogger advertising

Targeting advertising

Work with targeting advertising
Analytics/Audit
Development of a strategy for attracting traffic
Development + testing of offers and creatives
Creation and optimization of AC (audiences / bases for LaL / retargeting)
Daily performance tracking and correction of advertising campaigns
Preparation of internal reporting on the AC (advertising campaign) and its indicators

Blogger advertising

Traffic Strategy
Media plan for cooperation with bloggers
Distribution of the advertising budget
Selection and analytics of bloggers
TA for advertising integration to work with bloggers and control
Implementation and measurement of the results of work with bloggers
Reporting and analytics

TikTok packages

TikTok standard

TikTok business

TikTok VIP

TikTok standard

Script writing and video editing
Development of positioning (defining the niche, topics, format, feed)
Account creation and packaging
Visual concept development
Individual rubric creation

TikTok business

Script writing and video editing
Development of positioning (defining the niche, topics, format, pitch)
Account creation and packaging
Development of the visual concept
Individual rubrics development
Development of funnel
Interaction with the audience: – responses to comments (up to 300 ) – likes on comments – scripts for video answers to subscribers’ questions – feedback on negative messages

TikTok vip

Script writing and video editing (70 videos)
Development of positioning (defining the niche, topics, format, pitch)
Account creation and packaging
Development of the visual concept
Individual rubrics development
Development of the funnel
Interaction with the audience: – responses to comments (up to 600 ) – likes on comments – scripts for video answers to subscribers’ questions – feedback on negative messages

Linkedin packages

Linkedin standard

Linkedin business

Linkedin standard

250 Prospects Per Month
Unlimited outreach campaigns
Hundreds of messages monthly
Proven done-for-you campaigns
Outreach messages crafted
Ideal decision makers identified
Qualified prospect list built
Ongoing campaign optimization
LinkedIn profile optimizations
Connection nurture campaigns
10+ messages per sequence

Linkedin business

500 Prospects Per Month
Unlimited outreach campaigns
Thousands of messages monthly
Proven done-for-you campaigns
Outreach messages crafted
Ideal decision makers identified
Qualified prospect list built
Ongoing campaign optimization
LinkedIn profile optimizations
Connection nurture campaigns
10+ messages per sequence

Facebook packages

Facebook standard

Facebook business

Facebook VIP

Facebook standard

Development of a promotion strategy
Extended analytics
Visual design and copywriting for the group
Development of a content plan
Preparation and placement of content: posts, stories
Weekly and monthly reporting

Facebook business

Development of a promotion strategy
Extended analytics
Visual design and copywriting for the group
Development of a content plan
Preparation and placement of content: posts, stories
Development the strategy of attraction of traffic

Facebook vip

Development of a promotion strategy
Extended analytics
Visual design and copywriting for the group
Development of a content plan
Preparation and placement of content: posts, stories
Development the strategy of attraction of traffic

Design & Content Strategy

Content strategy is all about managing the inventive result on your website, social media, print publications, and any other stage of content you share with potential or existing customers. Content creation can make a huge difference in growing your business and opening new doors if managed and executed accurately, and that’s where LAVA can help.

Get a proposal

Photo & Video Production

The virtual positioning reflects your image’s personality, so we focus on creating quality posts, photos, and videos. Monthly we will update your pages according to the plan, which will influence your audience. Preparing detailed terms of reference for easy shooting. Preparing terms of reference for brutal shooting and a free timing list.

Development of individual shooting concept – selection of models and crew.

Assistance of content-maker
Supervision of shooting
Selection and purchase of props

Influencer-marketing

To create a successful campaign we follow some predetermined steps that help us define your KPIs and your audience to create a successful campaign. After identifying your target audience, we identify influencers to collaborate with to reach your goals.

Get a proposal